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Aaker on branding : 20 principles that drive success / David Aaker.

By: Material type: TextTextPublication details: New Delhi Sage Publication 2015Description: xiv, 235 pages ; 22 cmISBN:
  • 9789351503903
Subject(s): DDC classification:
  • 658.827/AAK
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Symbiosis Centre for Management Studies, Vimannagar General Stacks 658.827 42572 (Browse shelf(Opens below)) Available SCMSUGV-B-14887
Books Books Symbiosis Centre for Management Studies, Vimannagar General Stacks 658.827 42572 (Browse shelf(Opens below)) Available SCMSUGV-B-14888
Books Books Symbiosis Centre for Management Studies, Vimannagar General Stacks 658.827/AAK (Browse shelf(Opens below)) Not For Loan SCMSUGV-B-14272
Books Books Symbiosis Centre for Management Studies, Vimannagar General Stacks 658.827/AAK (Browse shelf(Opens below)) Checked out 25/11/2025 SCMSUGV-B-14273
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658.816/LIO The ROI of pricing : 658.827 42572 Aaker on branding : 658.827 42572 Aaker on branding : 658.827/AAK Aaker on branding : 658.827/AAK Aaker on branding : 658.827 GUP Brand Wars: 658.827/KAL Brand Metrics Measuring Brand

Includes bibliographical references and index.

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