Aaker on branding : 20 principles that drive success / David Aaker.
Material type:
TextPublication details: New Delhi Sage Publication 2015Description: xiv, 235 pages ; 22 cmISBN: - 9789351503903
- 658.827/AAK
| Item type | Current library | Call number | Status | Date due | Barcode |
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Symbiosis Centre for Management Studies, Vimannagar General Stacks | 658.827 42572 (Browse shelf(Opens below)) | Available | SCMSUGV-B-14887 | |
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Symbiosis Centre for Management Studies, Vimannagar General Stacks | 658.827 42572 (Browse shelf(Opens below)) | Available | SCMSUGV-B-14888 | |
Books
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Symbiosis Centre for Management Studies, Vimannagar General Stacks | 658.827/AAK (Browse shelf(Opens below)) | Not For Loan | SCMSUGV-B-14272 | |
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Symbiosis Centre for Management Studies, Vimannagar General Stacks | 658.827/AAK (Browse shelf(Opens below)) | Checked out | 25/11/2025 | SCMSUGV-B-14273 |
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| 658.816/LIO The ROI of pricing : | 658.816/LIO The ROI of pricing : | 658.827 42572 Aaker on branding : | 658.827 42572 Aaker on branding : | 658.827/AAK Aaker on branding : | 658.827/AAK Aaker on branding : | 658.827 GUP Brand Wars: |
Includes bibliographical references and index.
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