MARKETING MANAGEMENT:TEXT AND CASES

By: Material type: TextTextLanguage: English Publication details: TMH NEW DELHI 2011Description: xiii,812ISBN:
  • 9.78007E+12
Subject(s): DDC classification:
  • 658.8 LAL/QUE
Summary: This Book includes a new collection of cases from Harvard Business School. HBS sets the standard for effective case writing and teaching and provides here the latest cases in Marketing Management.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Computer Studies and Research Reference Reference 658.8 LAL/QUE (Browse shelf(Opens below)) Available SICSR-B-17452
Books Books Symbiosis Institute of Computer Studies and Research 658.8 LAL/QUE (Browse shelf(Opens below)) Available SICSR-B-17453
Books Books Symbiosis Institute of Computer Studies and Research 658.8 LAL/QUE (Browse shelf(Opens below)) Available SICSR-B-17454
Books Books Symbiosis Institute of Computer Studies and Research 658.8 LAL/QUE (Browse shelf(Opens below)) Available SICSR-B-17455
Books Books Symbiosis Institute of Computer Studies and Research 658.8 LAL/QUE (Browse shelf(Opens below)) Available SICSR-B-17456

MARKETING MANAGEMENT

This Book includes a new collection of cases from Harvard Business School. HBS sets the standard for effective case writing and teaching and provides here the latest cases in Marketing Management.

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