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Capturing customers.com: radical strategies for selling and marketing in a wired world

By:

Colombo, George W

Material type: Text

TextPublication details: Career Press 2001 Franklin Lakes Description: 223 HBISBN:

9781564145077

Subject(s):

DDC classification:

658.84 COL

Summary: "Publisher Fact Sheet Provides detailed & straight-forward explanations & useful illustrations of strategies & tactics for successful selling & marketing of products & services in today's wired world. This is not a book about technology, but about how a company can successfully market & sell its products and/or services in the new business environment. Annotation From one of the most respected names in sales and marketing technology, "Capturing Customers.com" provides detailed explanations and useful illustrations of tactics for successful selling and marketing of products and services in today's wired world."

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Business Management - Hyderabad General	General Bo	658.84 COL (Browse shelf(Opens below))	Available		SIBMH-B-8125

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Previous				No cover image available				Next
Previous	658.8343 FOU Consumer-brand relationships:	658.8343095 WON The future and me	658.84 CHA Total e-mail marketing	658.84 COL Capturing customers.com: radical strategies for selling and marketing in a wired world	658.84 GEL Response: the complete guide to profitable direct marketing	658.84 HAN Principles of internet marketing	658.84 JAC e-Business fundamentals	Next

"Publisher Fact Sheet
Provides detailed & straight-forward explanations & useful illustrations of strategies & tactics for successful selling & marketing of products & services in today's wired world. This is not a book about technology, but about how a company can successfully market & sell its products and/or services in the new business environment.

Annotation
From one of the most respected names in sales and marketing technology, "Capturing Customers.com" provides detailed explanations and useful illustrations of tactics for successful selling and marketing of products and services in today's wired world."

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