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INTEGRATED ADVERTISING PROMOTION AND MARKETING COMMUNICATIONS

By:

CLOW KENNETH

Material type: Text

TextLanguage: English Publication details: PRENTICE HALL PUB 2006Edition: 2Description: xxvii+538Subject(s):

MARKETING ADVERTISING (G-5)

DDC classification:

658.802 CLO/BAA

Summary: THIS BOOK IS ENHANCED OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) AND HOW IT IS USED BY BUSINESSES TO INTERATE COMMUNICATIONS WITH TARGET MARKETS AND CASES,ETC.,

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business	658.802 CLO/BAA (Browse shelf(Opens below))	Available		SIIB-B-8431
Books	Symbiosis Institute of International Business	658.802 CLO/BAA (Browse shelf(Opens below))	Available		SIIB-B-8432

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THIS BOOK IS ENHANCED OF CUSTOMER RELATIONSHIP MANAGEMENT (CRM) AND HOW IT IS USED BY BUSINESSES TO INTERATE COMMUNICATIONS WITH TARGET MARKETS AND CASES,ETC.,

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