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Strategy and Management of Industrial Brands : business to business products and services
Material type:
TextPublication details: Kluwer Publishers Bostan 2001Description: xvii, 398 pISBN: - 9781402077531
- 658.827 MAL
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Symbiosis Center for Media & Communication, Vimannagar | 658.827 (Browse shelf(Opens below)) | Available | SCMC-B-2670 | ||
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Symbiosis Centre for Management and Human Resource Development | Text Book | 658.827 MAL (Browse shelf(Opens below)) | Available | SCMHRD-B-14210 | |
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Books
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Symbiosis Institute of International Business Reference | Reference | 658.827 MAL (Browse shelf(Opens below)) | Available | SIIB-B-6905 |
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| 658.827 KNA The Brand Mindset | 658.827 KOC The World'S Greatest Brands | 658.827 LAC Kellogg On Marketing | 658.827 MAL Strategy and Management of Industrial Brands : | 658.827 MOR Eating The Big Fish | 658.827 NIL Competitive Branding | 658.827 PRI/THO Brand Spirit |
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