The one to one field book, the complete toolkit for implementing a 1 to 1 marketing program
Material type: TextPublication details: Currency Doubleday 1999 New York Description: 406ISBN:- 9780385493697
- 658.812 PEP
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Symbiosis Institute of Business Management - Hyderabad General | General Bo | 658.812 PEP (Browse shelf(Opens below)) | Available | SIBMH-B-9791 |
"The One to One Fieldbook shows exactly how to apply a 1 to 1 marketing strategy on a day--to--day basis. It is a complete toolkit for corporations and small businesses to help them operate in our new interactive age."
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