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Strategic Marketing Management: Text and Cases Gupta S.L.

By: Material type: TextTextPublication details: New Delhi Atlantic Publisher 2009Description: 541 pages, HBISBN:
  • 9788126912551
DDC classification:
  • 658.8 / GUP SIMS-B-021420
Summary: The book Strategic Marketing Management Text and Cases has been written keeping in view the needs if Indian B-schools covering courses like M.B.A. P.G.D.M. and M.com.
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Item type Current library Call number Status Date due Barcode
Books Books Symbiosis Institute of Management Studies SIMS-33/1 658.8 / GUP SIMS-B-021420 (Browse shelf(Opens below)) Available SIMS-B-21420
Books Books Symbiosis Institute of Management Studies SIMS-7/14.3 658.8 / GUP SIMS-B-021421 (Browse shelf(Opens below)) Available SIMS-B-21421
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658.8 / GUP SIMS-B-021420 Strategic Marketing Management: Text and Cases

The book Strategic Marketing Management Text and Cases has been written keeping in view the needs if Indian B-schools covering courses like M.B.A. P.G.D.M. and M.com.

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