Principles of marketing / Gary Armstrong, Stewart Adam, Sara Denize, Michael Volkov, Philip Kotler.
Material type: TextEdition: 7th editionDescription: xxvi, 550 pages : colour illustrations ; 28 cmISBN:
TextEdition: 7th editionDescription: xxvi, 550 pages : colour illustrations ; 28 cmISBN: - 9781488611841
| Item type | Current library | Call number | Status | Date due | Barcode | 
|---|---|---|---|---|---|
|  Books | Symbiosis School for Liberal Arts | 658.8/342 (Browse shelf(Opens below)) | Available | SSLA-B-6635 | 
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| 658.8/27 X : | 658.8/342 CONSUMER BEHAVIOUR | 658.8/342 CONSUMER BEHAVIOUR | 658.8/342 Principles of marketing / | 658.8/342 Context and cognition in consumer psychology : | 658.8/48 Global Marketing Management | 658.8/72 Creating new markets in the digital economy : | 
Includes index.
Includes bibliographical references.
 
                                     
 
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