Principles of marketing /
Armstrong, Gary
Principles of marketing / Gary Armstrong, Stewart Adam, Sara Denize, Michael Volkov, Philip Kotler. - 7th edition. - xxvi, 550 pages : colour illustrations ; 28 cm
Includes index.
Includes bibliographical references.
9781488611841 $133.95
Marketing--Textbooks.
Marketing--Management--Textbooks.
Customer relations--Management--Textbooks.
Australian
Principles of marketing / Gary Armstrong, Stewart Adam, Sara Denize, Michael Volkov, Philip Kotler. - 7th edition. - xxvi, 550 pages : colour illustrations ; 28 cm
Includes index.
Includes bibliographical references.
9781488611841 $133.95
Marketing--Textbooks.
Marketing--Management--Textbooks.
Customer relations--Management--Textbooks.
Australian
