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E-BUSINESS AND E-COMMERCE MANAGEMENT: STRATEGY, IMPLEMENTATION AND PRACTICE

By: Material type: TextTextPublication details: NEW DELHI PEARSON EDUCATION 2015Edition: 5TH EDDescription: xxxi, 733ISBN:
  • 978-93-325-1117-0
Subject(s): DDC classification:
  • 658.872/CHA
Summary: Introduction to e-business and e-commerce - Marketplace analysis for e-commerce - E-business infrastructure - E-environment - E-business strategy - Supply chain management - E-procurement - E-marketing - Customer relationship management - Change management - Analysis and design - E-business service implementation and optimization.
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Holdings
Item type Current library Call number Status Notes Date due Barcode
Books Books Symbiosis Institute of Computer Studies and Research E-Business 658.872/CHA (Browse shelf(Opens below)) Available ELECTRONIC COMMERCE, BUSINESS ENTERPRISES-COMPUTER NETWORKS. SICSR-B-19182

Introduction to e-business and e-commerce - Marketplace analysis for e-commerce - E-business infrastructure - E-environment - E-business strategy - Supply chain management - E-procurement - E-marketing - Customer relationship management - Change management - Analysis and design - E-business service implementation and optimization.

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