E-BUSINESS AND E-COMMERCE MANAGEMENT: STRATEGY, IMPLEMENTATION AND PRACTICE (Record no. 573638)

MARC details
000 -LEADER
fixed length control field 00984nam a22002297a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160622b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-325-1117-0
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872/CHA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name CHAFFEY DAVE
245 ## - TITLE STATEMENT
Title E-BUSINESS AND E-COMMERCE MANAGEMENT: STRATEGY, IMPLEMENTATION AND PRACTICE
250 ## - EDITION STATEMENT
Edition statement 5TH ED
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NEW DELHI
Name of publisher, distributor, etc PEARSON EDUCATION
Date of publication, distribution, etc 2015
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 733
365 ## - TRADE PRICE
Price amount 799.00
520 ## - SUMMARY, ETC.
Summary, etc Introduction to e-business and e-commerce - Marketplace analysis for e-commerce - E-business infrastructure - E-environment - E-business strategy - Supply chain management - E-procurement - E-marketing - Customer relationship management - Change management - Analysis and design - E-business service implementation and optimization.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ELECTRONIC COMMERCE, BUSINESS ENTERPRISES-COMPUTER NETWORKS.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type Public note
    Dewey Decimal Classification     Symbiosis Institute of Computer Studies and Research Symbiosis Institute of Computer Studies and Research E-Business 22/06/2016 TECHNICAL BOOK SERVICES 799.00 658.872/CHA SICSR-B-19182 06/12/2024 Books ELECTRONIC COMMERCE, BUSINESS ENTERPRISES-COMPUTER NETWORKS.