The art of innovation : lessons in creativity from IDEO, America's leading design firm
Material type:
TextPublication details: Profile Books, London, 2004.Description: 307 pages : illustrations ; 20 cmISBN: - 9781861975836
- Case studies
- Creative ability in business
- Creative ability in business
- Case studies Innovation Studies (General)
- Management studies
- Business Administration
- Organizational Science (General)
- Technological innovations
- Technological innovations Case studies business management
- Creativity design entrepreneurship
- Innovation adoption
- innovations product development
- 658.406 KEL
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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Symbiosis Institute of Business Management - Hyderabad General | General Book | 658.406 KEL (Browse shelf(Opens below)) | Available | SIBMH-B-2296 |
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"A guide to managing creativity in a business environment. It demonstrates how to boost morale, productivity and consumer satisfaction - while having fun in the process."
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