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The art of innovation : lessons in creativity from IDEO, America's leading design firm

By: Contributor(s): Material type: TextTextPublication details: Profile Books, London, 2004.Description: 307 pages : illustrations ; 20 cmISBN:
  • 9781861975836
Subject(s): DDC classification:
  • 658.406 KEL
Summary: "A guide to managing creativity in a business environment. It demonstrates how to boost morale, productivity and consumer satisfaction - while having fun in the process."
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Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General General Book 658.406 KEL (Browse shelf(Opens below)) Available SIBMH-B-2296

"A guide to managing creativity in a business environment. It demonstrates how to boost morale, productivity and consumer satisfaction - while having fun in the process."

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