The product manager's handbook

By:

Gorchels, Linda

Material type: Text

TextPublication details: Tata McGraw Hill Education Pvt., Ltd,. 2012 New DelhiEdition: 4th edDescription: viii, 392 pages: illustrations; 24 cmISBN:

9781259027727

Subject(s):

DDC classification:

658.8 GOR

Summary: The go-to guide for creating and managing a fully integrated product life cycle--updated with critical information about innovative new tools and evolving customer perceptions.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.5 GOR (Browse shelf(Opens below))	Available		SIBMH-B-3020
Books	Symbiosis International University Central Library		658.5 GOR 1992 (Browse shelf(Opens below))	Available		SIU-B-26948

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Previous	658.5 GAN Logistics management	658.5 GAR Managing Innovation and Operations in the 21st Century	658.5 GOL What is this thing called theory of constraints and how should it be implemented?	658.5 GOR The product manager's handbook	658.5 KEL Optimizing your supply chain performance : how to assess and improve your company's strategy and execution capabilities	658.5 KOT Marketing management	658.5 KOT Marketing management	Next

The go-to guide for creating and managing a fully integrated product life cycle--updated with critical information about innovative new tools and evolving customer perceptions.

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