The product manager's handbook (Record no. 27241)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00709nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120603s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259027727 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Cutter | GOR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gorchels, Linda |
| 245 ## - TITLE STATEMENT | |
| Title | The product manager's handbook |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Tata McGraw Hill Education Pvt., Ltd,. |
| Date of publication, distribution, etc | 2012 |
| Place of publication, distribution, etc | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 392 pages: illustrations; 24 cm |
| 365 ## - TRADE PRICE | |
| Unit of pricing | 1 |
| Price amount | 251 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | The go-to guide for creating and managing a fully integrated product life cycle--updated with critical information about innovative new tools and evolving customer perceptions. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Product management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | New products - Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| -- | 1992 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Shelving control number | Full call number | Barcode | Date last seen | Koha item type | Source of classification or shelving scheme | Collection code | Shelving location | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Institute of Business Management - Hyderabad | Symbiosis Institute of Business Management - Hyderabad | 01/06/2015 | 795.00 | 658.5 GOR | SIBMH-B-3020 | 08/01/2019 | Books | Dewey Decimal Classification | Text Book | General | Shah Book House | |||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | 13/10/2000 | 295.00 | 658.5 GOR 1992 | SIU-B-26948 | 03/04/2014 | Books |
