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Manage the media : (don't let the media manage you) / William J. Holstein.

By: Holstein, William J.
Material type: TextTextSeries: Memo to the CEO. Publisher: Boston, Mass. : Harvard Business Press, c2008Description: 103 p. ; 19 cm.ISBN: 9781422121481; 1422121488.Subject(s): Industrial publicity -- United States | Mass media and business -- United States | Issues management -- United States | Corporations -- Investor relations -- United States | Corporate image -- United StatesDDC classification: 659.2 Online resources: Table of contents only | Contributor biographical information | Publisher description
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Item type Current location Call number Status Date due Barcode
Books Books Symbiosis International University Central Library
659.2/HOL 39896 (Browse shelf) Available siu-b-39896

Includes bibliographical references (p. 101).

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