Brand sense: sensory secrets behind the stuff we buy
Material type:
- 9780749460570
- 658.827 LIN
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Symbiosis Institute of Business Management - Hyderabad General | Text Book | 658.827 LIN (Browse shelf(Opens below)) | Available | SIBMH-B-3187 | |
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Symbiosis Institute of Business Management - Hyderabad General | Text Book | 658.827 LIN (Browse shelf(Opens below)) | Available | SIBMH-B-3188 | |
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Symbiosis Institute of Business Management - Hyderabad General | Text Book | 658.827 LIN (Browse shelf(Opens below)) | Available | SIBMH-B-3189 | |
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Symbiosis Institute of Business Management - Hyderabad General | Text Book | 658.827 LIN (Browse shelf(Opens below)) | Available | SIBMH-B-3190 | |
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Symbiosis Institute of Business Management - Hyderabad General | Text Book | 658.827 LIN (Browse shelf(Opens below)) | Available | SIBMH-B-3191 | |
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Symbiosis International University Central Library | 658.827 LIN 23430 (Browse shelf(Opens below)) | Available | SIU-B-23430 | ||
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Symbiosis International University Central Library | 658.827 LIN 22020 (Browse shelf(Opens below)) | Available | SIU-B-22020 |
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658.827 LIN 15271 CLICKS BRICKS AND BRANDS | 658.827 LIN 21602 Brand Child | 658.827 LIN 22020 Brand sense: | 658.827 LIN 23430 Brand sense: | 658.827 LIN 3196 CLICKS BRICKS AND BRANDS | 658.827 LIN 36901 Private Label | 658.827 LUB How To Build Your Brand: |
"That gratifying new car smell is actually a manufactured 'new car' aroma. The sound of Kellogg's cornflakes crunching in our mouths is created in sound labs. Singapore Airlines has patented the smell in its cabins. This book shows how all of this, among other things, can be done."
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