MARKETING MANAGEMENT : CASES AND CONCEPTS

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Material type: Text

TextLanguage: English Publication details: MACMILLAN INDIA PUB NEW DELHI 2008Description: 643ISBN:

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Summary: THIS DISCUSSES THE DIFFERENT CASE STUDIES TO EXPLAIN THE CONCEPT OF MARKETING MANAGEMENT.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business	658.848 DHO/KHU (Browse shelf(Opens below))	Available		SIIB-B-10494

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THIS DISCUSSES THE DIFFERENT CASE STUDIES TO EXPLAIN THE CONCEPT OF MARKETING MANAGEMENT.

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