Advertising and Promotion : An integrated marketing communications perspective
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TextPublication details: McGraw Hill Education 2010Edition: 7Description: 1075ISBN: - 9780070144965
- 659.1 BEL/BEL/PUR
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Advertising And Promotion : An Integrated Marketing Communications Perspective belch George E.,Belch Michael A.,Purani Keyoor mcgraw Hill Education 9780070144965 marketing
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