Sales and distribution management: an Indian perspective (Record no. 603410)
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000 -LEADER | |
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fixed length control field | 01187 a2200229 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 180831b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788178298481 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.81 |
Cutter | VEN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Venugopal, Pingali |
245 ## - TITLE STATEMENT | |
Title | Sales and distribution management: an Indian perspective |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New Delhi, India |
Name of publisher, distributor, etc | Sage Publications |
Date of publication, distribution, etc | 2014 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 330 |
520 ## - SUMMARY, ETC. | |
Summary, etc | "Though India has become a lucrative market for various companies, the unique characteristics of its market throw up a variety of challenges. Sales and Distribution Management:. An Indian Perspective aims to understand these challenges. Building on an understanding of the consumer decision process, the book defines the roles of marketing and selling strategies. Secondly adopting a customer-centric approach to sales and distribution management, the book deals with making strategic decisions keeping the end consumer in mind and making operational decisions." |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Sales management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | India |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Physical distribution of goods |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing channels |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Business economics |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Sales & Selling |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Cost, replacement price | Koha item type |
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Dewey Decimal Classification | Reference | Symbiosis Institute of Business Management - Hyderabad | Symbiosis Institute of Business Management - Hyderabad | Reference | 21/06/2018 | 182 | 472.50 | 658.81 VEN | SIBMH-B-9379 | 26/03/2021 | 675.00 | Books | ||||
Dewey Decimal Classification | Reference | Symbiosis Institute of Business Management - Hyderabad | Symbiosis Institute of Business Management - Hyderabad | General | 14/08/2018 | Shah Book House | 472.00 | 658.810954 VEN | SIBMH-B-9491 | 14/08/2018 | 675.00 | Books | ||||
Dewey Decimal Classification | Text Book | Symbiosis Institute of Business Management - Hyderabad | Symbiosis Institute of Business Management - Hyderabad | General | 31/08/2018 | Shah Book House | 472.50 | 658.81 VEN | SIBMH-B-10371 | 31/08/2018 | 675.00 | Books | ||||
Dewey Decimal Classification | Text Book | Symbiosis Institute of Business Management - Hyderabad | Symbiosis Institute of Business Management - Hyderabad | General | 03/10/2018 | Shah Book House | 472.50 | 658.81 VEN | SIBMH-B-10454 | 14/08/2018 | 675.00 | Books | ||||
Dewey Decimal Classification | Text Book | Symbiosis Institute of Business Management - Hyderabad | Symbiosis Institute of Business Management - Hyderabad | General | 03/10/2018 | Shah Book House | 472.50 | 658.81 VEN | SIBMH-B-10455 | 26/04/2021 | 675.00 | Books |