Response: the complete guide to profitable direct marketing
Geller, Lois K.
Response: the complete guide to profitable direct marketing - New York The Free Press 1996 - 351
"Direct marketing is the single most effective way to sell products and services. Geller guides the reader through a program of budgeting, forecasting, building lists, choosing suppliers, and developing loyal customers."
9780684827414
Direct marketing. Direktmarketing
Survey
Why Go Direct
The Advantages of Direct Marketing
Dispelling Direct Marketing
658.84 / GEL
Response: the complete guide to profitable direct marketing - New York The Free Press 1996 - 351
"Direct marketing is the single most effective way to sell products and services. Geller guides the reader through a program of budgeting, forecasting, building lists, choosing suppliers, and developing loyal customers."
9780684827414
Direct marketing. Direktmarketing
Survey
Why Go Direct
The Advantages of Direct Marketing
Dispelling Direct Marketing
658.84 / GEL