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Services marketing: integrating customer focus across the firm
Publication details: McGraw Hill New Delhi 2023Edition: 7th edDescription: xxxvi,582ISBN:- 9789353160777
- 658.8 ZEI
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Symbiosis Centre for Management Studies, Hyderabad General | Reference | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-B-56 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Reference | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-B-57 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Reference | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-B-58 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1563 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1564 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1565 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1566 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1567 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1568 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1569 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1570 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1571 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1572 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1573 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1574 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1575 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1576 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1577 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1578 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1579 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1580 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1581 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1582 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1583 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1584 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1585 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1586 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1587 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1588 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1589 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1590 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1591 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1592 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1593 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1594 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1595 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1596 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1597 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1598 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1599 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1600 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1601 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1602 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1603 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1604 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1605 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1606 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1607 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1608 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1609 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1610 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1611 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1612 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1613 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1614 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1615 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1616 | |
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Symbiosis Centre for Management Studies, Hyderabad General | Text Book | 658.8 ZEI (Browse shelf(Opens below)) | Available | SCMSH-BB-1617 |
"Helps develop customer relationships through quality service. This book focuses on knowledge needed to implement service strategies for competitive advantage across industries. It includes frameworks for customer-focused management, and strategies for increasing customer satisfaction and retention through service."
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