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International marketing management : text and cases / U.C. Mathur.
Material type:
TextPublication details: New Delhi ; Thousand Oaks, Calif. : SAGE Publications, 2008.Description: 583 p. : ill. ; 24 cmISBN: - 9780761936404 (paper back)
- 658.8/4 22
- HF1416 .M32 2008
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Symbiosis School for Liberal Arts | 658.8/MAT (Browse shelf(Opens below)) | Available | SSLA-B-9019 |
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| 658.8/KOT Principles of Marketing | 658.8/KOT Perspectives in Marketing Innovation and Strategy | 658.8/LEE Social Marketing | 658.8/MAT International marketing management : | 658.8/MUL MANAGEMENT AND ORGANIZATIONAL BEHAVIOR | 658.8/RAC Marketing Analytics Roadmap | 658.8/RAM Marketing management : |
Includes index.
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