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Advertising Management

By:

"Batra, Rajeev, Myers, John G "

Contributor(s):

" Aaker, David A"

Material type: Text

Text

TextPublication details: 2002 Pearson Education (Singapore) Pte Ltd New DelhiEdition: 5th edISBN:

8178087359

DDC classification:

659.1 Bat

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Donated Books	Symbiosis Centre for Management Studies-Noida	659.1 BAT (Browse shelf(Opens below))	Available		SCMSN-DB-0327
Books	Symbiosis Institute of Management Studies SIMS-8/11.3	659.1 Bat (Browse shelf(Opens below))	Available		SIMS-B-12249

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Previous	659.1, AND Advertising, Promotion, and other aspects of Integrated Marketing Communications with MindTap	659.1, AND Advertising, Promotion, and other aspects of Integrated Marketing Communications with MindTap	659.1 APP Cases in advertising and marketing management	659.1 BAT Advertising Management	659.1 BEL Advertising and promotion :	659.1 BEL Advertising and promotion :	659.1 BEL Advertising and promotion :	Next

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