Marketing Excellence

By:

Burkitt Hugh

Material type: Text

TextPublication details: Wiley India New Delhi 2007Description: Xiii+359ISBN:

8126514175

Subject(s):

Marketing Brand (G-11)

DDC classification:

658.827 BUR/ZEA

Summary: In This Book Winning Companies Reveal The Secrets Of Their Success. From Ketchup To Cosmetics, The Book Offers Today�S Most Revealing Readable And Above All Relevant Lessons In Marketing Excellence.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business	658.827 BUR/ZEA (Browse shelf(Opens below))	Available		SIIB-B-8566
Books	Symbiosis Institute of Management Studies SIMS-8/1.2	658.8 Bur (Browse shelf(Opens below))	Available		SIMS-B-14835

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Previous	658.827 BLA/ARM The 360 Degree Brand In Asia	658.827 BOU/WOL What Makes Winning Brands Different	658.827 BRI/RAO CASE STUDIES ON BRAND MANAGEMENT: NEW PARADIGMS	658.827 BUR/ZEA Marketing Excellence	658.827 CAL Becoming A Category Of One	658.827 CHA Brands And Firebrands: Insights From Experts	658.827 CHE Form Brand Vision To Brand Evaluation	Next

In This Book Winning Companies Reveal The Secrets Of Their Success. From Ketchup To Cosmetics, The Book Offers Today�S Most Revealing Readable And Above All Relevant Lessons In Marketing Excellence.

English

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