The Handbook Of Brand Management
Material type:
TextPublication details: Addison Wesley Longman Pvt. Ltd. New York 1992Description: 259ISBN: - 201632799
- 658.827 ARN
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Symbiosis Institute of International Business Reference | Reference | 658.827 ARN (Browse shelf(Opens below)) | Available | SIIB-B-3116 |
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| 658.827 AAK Managing Brand Equity : | 658.827 AAK Brand Portfolio Strategy | 658.827 AAK/JOA Brand Leadership | 658.827 ARN The Handbook Of Brand Management | 658.827 BED A New Brand World | 658.827 BLA/ARM The 360 Degree Brand In Asia | 658.827 BLA/ARM The 360 Degree Brand In Asia |
Brand Management Process,Brand Positioning,Brand Valuation
English
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