Basic Marketing : Principles And Practice

By:

Cannon Tom

Material type: Text

TextPublication details: Cassell Pub New York 1992Edition: 3Description: 463ISBN:

9780304316731

Subject(s):

Marketing Direct (G-19)

DDC classification:

658.835 CAN

Summary: The Third Edition Of Basic Marketing Retains The Overall Structure Of Previous Editions But Has Been Updated And Expanded To Take Account Of Recent Developments.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business	658.835 CAN (Browse shelf(Opens below))	Available		SIIB-B-2420

The Third Edition Of Basic Marketing Retains The Overall Structure Of Previous Editions But Has Been Updated And Expanded To Take Account Of Recent Developments.

English

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