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Advertising And The Mind Of The Consumer : What Works, What Doesn'T, And Why
Material type:
TextPublication details: Australia Grifin Press Pvt. Ltd 1997.Description: xvii, 246 pISBN: - 9781863733588
- 659.101 SUT
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Symbiosis International University Central Library | 659.101 SUT (Browse shelf(Opens below)) | Available | SIU-DB-1032 |
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| 659.101 BUR 11511 ADVERTISING COPYWRITING | 659.101 FLE 8911 FUNDAMENTALS OF ADVERTISING RESEARCH | 659.101 ROD Advertising Theory | 659.101 SUT Advertising And The Mind Of The Consumer : | 659.1014 COO 35797 The Discourse of Advertising | 659.1019 OSH 19455 Persuasion in Advertising (Reference Document) | 659.1019 SUT/SYL 19273 ADVERTISING AND THE MIND OF THE CONSUMER |
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