International marketing

By:

Cateora, Phillp R

Contributor(s):

Publication details: ‎ McGraw-Hill India 2020Edition: 18th edDescription: 680ISBN:

9789389538243

Subject(s):

DDC classification:

658.848 CAT

Summary: "Offering information on a range of international marketing topics, this text begins with start-up operations, and covers market entry considerations. It concludes with the international issues confronting giant global marketers. "

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6000
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6001
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6002
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6003
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6004
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6005
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6006
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6007
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6008
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-6009
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5121
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5122
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5123
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5124
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5125
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5126
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5127
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5128
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5129
Book-Bank	Symbiosis Institute of Business Management - Hyderabad General	Text Book	658.848 CAT (Browse shelf(Opens below))	Available	SIBMH-BB-5130

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"Offering information on a range of international marketing topics, this text begins with start-up operations, and covers market entry considerations. It concludes with the international issues confronting giant global marketers. "

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