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Beating the commodity trap how to maximize your competitive position and increase your pricing power

By: Material type: TextTextPublication details: Harvard Business Press 2010 Boston, MassDescription: xiv, 194 pages : illustrations ; 24 cmISBN:
  • 9781422103159
Subject(s): DDC classification:
  • 658.802 DAV
Summary: "In this book, Richard D'Aveni provides a radical new framework for fighting commoditization. Drawing on an in-depth study of more than 30 industries, he provides a tool for diagnosing your competitive position and shows you how to strengthen it."
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General General Bo 658.802 DAV (Browse shelf(Opens below)) Available SIBMH-B-10085

"In this book, Richard D'Aveni provides a radical new framework for fighting commoditization. Drawing on an in-depth study of more than 30 industries, he provides a tool for diagnosing your competitive position and shows you how to strengthen it."

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