Innovation in pricing : contemporary theories and best practices / edited by Andreas Hinterhuber and Stephan M. Liozu.
Material type:
TextPublication details: New York Routledge 2013Description: xix, 416 pages ; 24 cmISBN: - 9781138917378
- 9781138738270 (pbk. : alk. paper)
- 658.816 43321
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Symbiosis International University Central Library | 658.816/HIN 43321 (Browse shelf(Opens below)) | Available | SIU-B-43321 |
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| 658.814 STA 20740 MANAGING INNOVATION DESIGN AND CREATIVITY | 658.816 HAR Harvard Business Review on Pricing | 658.816 HIN Value First, Then Price: | 658.816/HIN 43321 Innovation in pricing : | 658.816 MON 11794 PROFITABLE PRICING STRATEGIES | 658.816 NAG 10199 STRATEGY TACTICS OF PRICING : A GUIDE TO PROFITABLE DECISION MAKING | 658.816 PAC Pricing analytics: models and advanced quantitative techniques for product pricing |
Earlier ed.: 2012.
Includes bibliographical references and index.
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