Internet Marketing Mohammed Rafi A., Fisher Robert J., Jaworski Bernard J. & Paddison Gordon J.

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Material type: Text

TextPublication details: New Delhi Mc GrawHill 2003Edition: International ednDescription: 743 p., PBISBN:

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Summary: This book is the result of a multiyear effeort to understand how the internet has affected the function of marketing.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of Management Studies SIMS-7/14.4	658.8 4 / MOH SIMS-B-021329 (Browse shelf(Opens below))	Available		SIMS-B-21329
Books	Symbiosis Institute of Management Studies SIMS-7/14.4	658.8 4 1 SIMS-B-021328 (Browse shelf(Opens below))	Available		SIMS-B-21328

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Previous	658.401 Gop Electronic Marketing In 21 Stcentury	658.401 Str E Marketing	658.401 Str E-marketing 3rd Ed	658.8 4 1 SIMS-B-021328 Internet Marketing	658.8 4 / MOH SIMS-B-021329 Internet Marketing	658.8 72 PAR Digital Marketing	658.8 Sha Web Marketing Trends And Cases	Next

658.8 4

This book is the result of a multiyear effeort to understand how the internet has affected the function of marketing.

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