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Brand chartering handbook : how brand organizations learn 'living scripts'
Material type:
TextPublication details: Addison-Wesley, 1996. Harlow :Description: xii, 413 pISBN: - 9780201877434
- 658.575 MAC
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Symbiosis Centre for Management Studies-Noida Reference | Reference | 658.575 MAC (Browse shelf(Opens below)) | Not For Loan (Restricted Access) | SCMSN-B-602 |
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| 658.514 CHR Competitive innovation management : | 658.514 HRU Technoleverage : | 658.562 THO Addressing CDM regulations through quality management systems | 658.575 MAC Brand chartering handbook : | 658.7 AGA Supply chain management : | 658.7 BAL Business logistics / Supply chain management | 658.7 CHO Supply chain management : |
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