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The Brand Challenge: Adapting branding to sectorial imperatives
Material type:
TextPublication details: New Delhi Kogan Page 2015Edition: 1st edDescription: 338pISBN: - 978-0-7494-7015-9
| Item type | Current library | Call number | Status | Date due | Barcode |
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Symbiosis Center for Media & Communication, Vimannagar | 658.827/KOM (Browse shelf(Opens below)) | Available | SCMC-B-5365 | |
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Books
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Symbiosis Center for Media & Communication, Vimannagar | 658.827 (Browse shelf(Opens below)) | Available | SCMC-B-4815 |
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| 658.827 38239 Ingredient Branding : | 658.827/BAI Myths of Branding: Dispel the Misconceptions and Become a Brand Expert | 658.827/KIS Strategic Brand Management | 658.827/KOM The Brand Challenge: Adapting branding to sectorial imperatives | 658.827/LER The language of branding : | 658.827/LUB How to Build Your Brand: Implementing a Proven and Effective Process | 658.827/ROD Brand Storytelling: Put Customers at the Heart of Your Brand Story |
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