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KAPFERER ON LUXURY: How luxury brands can grow yet remain rare

By: Material type: TextTextPublication details: UK Kogan page 2015Description: 228ISBN:
  • 978-0-7494-7436-2
Subject(s): DDC classification:
  • 658.8
Summary: This book offers a selection of the most recent and insightful articles and original essays on the luxury growth challenge.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of International Business Reference Reference 658.8 (Browse shelf(Opens below)) Available (Restricted Access) SIIB-B-14704

This book offers a selection of the most recent and insightful articles and original essays on the luxury growth challenge.

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