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Principles of marketing: an Asian perspective

By: Contributor(s): Material type: TextTextPublication details: Pearson Delhi; Chennai 2011Edition: 13th edDescription: 1 volume (various pagings): illustrations (some color); 29 cmISBN:
  • 9788131731017
Subject(s): DDC classification:
  • 658.8 KOT
Summary: For undergraduates studying Principles of Marketing courses. Principles of Marketing: An Asian Perspective provides a comprehensive coverage on topics of Marketing set in an Asian context. Learning is made more engaging for students and teaching more convenient for instructors.
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Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.8 KOT (Browse shelf(Opens below)) Available SIBMH-B-131
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.8 KOT (Browse shelf(Opens below)) Available SIBMH-B-132
Books Books Symbiosis Institute of Business Management - Hyderabad General Text Book 658.8 KOT (Browse shelf(Opens below)) Available SIBMH-B-133
Browsing Symbiosis Institute of Business Management - Hyderabad shelves, Shelving location: General, Collection: Text Book Close shelf browser (Hides shelf browser)
658.8 KAS Rural marketing 658.8 KAS Rural marketing 658.8 KAS Rural marketing 658.8 KOT Principles of marketing: 658.8 KOT Principles of marketing: 658.8 KOT Principles of marketing: 658.8 KOT Marketing management:

For undergraduates studying Principles of Marketing courses. Principles of Marketing: An Asian Perspective provides a comprehensive coverage on topics of Marketing set in an Asian context. Learning is made more engaging for students and teaching more convenient for instructors.

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