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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.

By: Material type: TextTextEdition: Fourth editionDescription: xxiii, 439 pages ; 23 cmISBN:
  • 9781118488768 (pbk.)
Subject(s): Additional physical formats: Online version:: New rules of marketing & PRDDC classification:
  • 658.8 SCO 23
LOC classification:
  • HF5415.1265 .S393 2013
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Symbiosis International University Central Library 658.8 SCO (Browse shelf(Opens below)) Available SIU-B-49341

Includes index.

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