Big think strategy : how to leverage bold ideas and leave small thinking behind / Bernd H. Schmitt.
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TextPublication details: Boston, Mass. : Harvard Business School Press, c2007.Description: xi, 177 p. : ill. ; 25 cmISBN: - 9781422103210 (hardcover : alk. paper)
- 1422103218
- 658.4012 22 39665
- HD53 .S3596 2007
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Symbiosis International University Central Library | 658.4012SCH 39665 (Browse shelf(Opens below)) | Available | siu-b-39665 |
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| 658.4012/JOU BV-069 The IUP Journal of Business Strategy | 658.4012/JOU BV-227 The IUP Journal of Business Strategy | 658.4012/REE Your strategy needs a strategy | 658.4012SCH 39665 Big think strategy : | 658.4012/SHE HBR Guide to Building your Business Case | 658.4012/SPE Business strategy : | 658.4022/SHA HBR Guide to Leading Teams |
Includes bibliographical references (p. [165]-168) and index.
Big think and the Trojan horse -- Sourcing ideas : steaks and sacred cows -- Evaluating ideas : how to dig for the gems -- Turning ideas into strategy : what would Mahler do? -- Executing big think : how to pull the ship over the mountain -- Leading big think : guts, passion--or just a robot? -- Sustaining big think : from Sisyphus to Odysseus.
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