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Leveraging brand in sport business / edited by Mark Pritchard & Jeffrey L. Stinson.

Contributor(s): Material type: TextTextDescription: pages cmISBN:
  • 9780415534857
  • 9780415534857 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 796.06 PRI 23
LOC classification:
  • GV716 .L48 2013
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Includes bibliographical references and index.

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