From brand vision to brand evaluation : the strategic process of growing and strengthening brands

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Material type: Text

TextPublication details: Routledge Abigdon 2012Edition: 3rd edDescription: 376 pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Symbiosis Centre for Management and Human Resource Development	Text Book	658.827 CHE (Browse shelf(Opens below))	Available		SCMHRD-B-24394

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Previous	658.827 BIE The Pfeiffer Book of Successful Team building tools	658.827 CHA Brands And Firebrands: Insights From Experts	658.827 CHE From Brand Vision to Brand Evaluation	658.827 CHE From brand vision to brand evaluation :	658.827 COF Handbook of Country Risk 2002 :	658.827 DAL Brand Warfare	658.827 DUF Passion Branding :	Next

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