Strategic Brand Management: Building,Measuring,and Managing Brand Equity

By: Material type: TextTextPublication details: Prentice Hall New Jersey 1998Description: 635 pISBN:
  • 131201158
Subject(s): DDC classification:
  • 658.827 KEL KEL
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Symbiosis Centre for Management and Human Resource Development Text Book 658.827 KEL (Browse shelf(Opens below)) Available SCMHRD-B-6307

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