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MARKETING MANAGEMENT:A SOUTH ASIAN PERSPECTIVE

By: Material type: TextTextLanguage: English Publication details: PEARSON EDUCATION NEW DELHI 2009Edition: 13Description: 647ISBN:
  • 9788131716830
Subject(s): DDC classification:
  • 658.802 KOT/KEL
Summary: THIS EDITION FEATURES ARE RURAL MARKETING MEMOS, BREAKTHROUGH MARKETING BOXES.ALSO THIS BOOK DEFINES THE HOLISTIC MARKETING, INTERNAL MARKETING, INTEGRATED MARKETING, RELATIONSHIP MARKETING AND SOCIALLY RESPONSIBLE MARKETING.
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Symbiosis Institute of International Business 658.802 KOT/KEL (Browse shelf(Opens below)) Available SIIB-B-10855
Books Books Symbiosis Institute of International Business 658.802 KOT/KEL (Browse shelf(Opens below)) Available SIIB-B-10856
Books Books Symbiosis Institute of International Business 658.802 KOT/KEL (Browse shelf(Opens below)) Available SIIB-B-10857
Books Books Symbiosis Institute of International Business 658.802 KOT/KEL (Browse shelf(Opens below)) Available SIIB-B-10858
Books Books Symbiosis Institute of International Business 658.802 KOT/KEL (Browse shelf(Opens below)) Available SIIB-B-10859

THIS EDITION FEATURES ARE RURAL MARKETING MEMOS, BREAKTHROUGH MARKETING BOXES.ALSO THIS BOOK DEFINES THE HOLISTIC MARKETING, INTERNAL MARKETING, INTEGRATED MARKETING, RELATIONSHIP MARKETING AND SOCIALLY RESPONSIBLE MARKETING.

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