SALES PROMOTION

By:

MULLIN RODDY

Material type: Text

TextLanguage: English Publication details: KOGAN PAGE PUB NEW DELHI 2008Edition: 4Description: 300ISBN:

9780749454746

Subject(s):

SALES, MEDIA (G-36)
MARKETING SALES AND DITRIBUTION

DDC classification:

658.82 MUL/CUM

Summary: THIS BOOK INCLUDES NEW DEVELOPMENTS IN THE FIELD OF SALES PROMOTION EXPLORING THE USE OF NEW MEDIA SUCH AS SMS, MMS, INTERACTIVE TV AND WEB-BASED ADVERTISING.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis Institute of International Business	658.82 MUL/CUM (Browse shelf(Opens below))	Available		SIIB-B-9227

THIS BOOK INCLUDES NEW DEVELOPMENTS IN THE FIELD OF SALES PROMOTION EXPLORING THE USE OF NEW MEDIA SUCH AS SMS, MMS, INTERACTIVE TV AND WEB-BASED ADVERTISING.

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