Marketing engineering : computer assisted marketing analysis and planning (Record no. 96565)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00546nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131007s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788129700056 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Cutter | LIL/RAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lilien Gary L |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing engineering : computer assisted marketing analysis and planning |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson Education ( Singapore)Pte. Ltd. |
| Place of publication, distribution, etc | New Delhi |
| Date of publication, distribution, etc | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 518 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing General (G-44) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rangaswamy Arvind |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Date last seen | Koha item type | Source of classification or shelving scheme | Collection code |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 17/11/2005 | 295.00 | 658.802 LIL/RAN | SCMHRD-B-14828 | 25/02/2014 | Books | Dewey Decimal Classification | Text Book | |||||
| Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 02/03/2006 | 295.00 | 658.802 LIL/RAN | SCMHRD-B-15282 | 25/03/2019 | Books | Dewey Decimal Classification | Text Book | |||||
| Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 02/03/2006 | 295.00 | 658.802 LIL/RAN | SCMHRD-B-15283 | 22/02/2020 | Books | Dewey Decimal Classification | Text Book | |||||
| Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 02/03/2006 | 295.00 | 658.802 LIL/RAN | SCMHRD-B-15284 | 27/02/2014 | Books | Dewey Decimal Classification | Text Book | |||||
| Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 02/03/2006 | 295.00 | 658.802 LIL/RAN | SCMHRD-B-15285 | 15/03/2019 | Books | Dewey Decimal Classification | Text Book | |||||
| Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 20/11/2006 | 250.75 | 658.802 LIL/RAN | SCMHRD-B-16490 | 05/03/2019 | Books | Dewey Decimal Classification | Text Book | |||||
| Symbiosis Institute of International Business | Symbiosis Institute of International Business | 12/08/2003 | EVEREST PUB HOUSE | 295.00 | 658.802 LIL/RAN | SIIB-B-5661 | 07/09/2022 | Books | ||||||
| Symbiosis Institute of International Business | Symbiosis Institute of International Business | 28/01/2005 | MANNEYS BOOKS | 295.00 | 658.802 LIL/RAN | SIIB-B-7012 | 26/06/2024 | Books |
