Participation marketing : (Record no. 624027)

MARC details
000 -LEADER
fixed length control field 00711cam a2200205 i 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170915s2018 enk b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749482107
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827/BRI
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Brito, Michael,
245 10 - TITLE STATEMENT
Title Participation marketing :
Remainder of title unleashing employees to participate and become brand storytellers /
Statement of responsibility, etc Michael Brito.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Kogan Page
Date of publication, distribution, etc 2018
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 238 pages ;
Dimensions 24 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 223-229) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding (Marketing)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
General subdivision Employee participation.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Corporate culture.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Employee motivation.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Koha item type
    Dewey Decimal Classification   Not For Loan Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 11/02/2019 259 1351.72 658.827/BRI SCMSUGV-B-14312 11/02/2019 1931.04 Books
    Dewey Decimal Classification     Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 11/02/2019 259 1351.72 658.827/BRI SCMSUGV-B-14313 11/02/2019 1931.04 Books