Marketing communications : (Record no. 607102)

MARC details
000 -LEADER
fixed length control field 01179nam a22003375i 4500
001 - CONTROL NUMBER
control field 20297743
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190102155629.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180119s2018 cau 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2018932209
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781526438652 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781526438645 (hardcover : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781526452160 (epub2)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781526452177 (epub3)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781526452184 (web pdf)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781526452191 (xml tei)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Description conventions rda
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rossiter, John R.
245 10 - TITLE STATEMENT
Title Marketing communications :
Remainder of title objectives, strategy, tactics /
Statement of responsibility, etc John R Rossiter, Larry Percy, Lars Bergkvist.
250 ## - EDITION STATEMENT
Edition statement 1st edition.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1808
264 #1 -
-- Thousand Oaks, CA :
-- SAGE Pub.,
-- 2018.
300 ## - PHYSICAL DESCRIPTION
Extent pages cm
336 ## -
-- text
-- txt
-- rdacontent
337 ## -
-- unmediated
-- n
-- rdamedia
338 ## -
-- volume
-- nc
-- rdacarrier
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 0
b ibc
c orignew
d 2
e epcn
f 20
g y-gencatlg
925 0# -
-- acquire
-- 1 shelf copy
-- policy default
963 ## -
-- Jasleen Kaur; phone: (+44) 0207 324 3016; email: jasleen.kaur@sagepub.co.uk; bc: delayna.spencer@sagepub.co.uk
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 02/01/2019 224 3109.84 2 658.802 ROS SIU-B-50160 30/10/2021 30/10/2021 4442.63 02/01/2019 Books