Monopoly rules (Record no. 603717)

MARC details
000 -LEADER
fixed length control field 01084nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180821s2005 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781400049721
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Cutter LEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lele, Milind M.
245 ## - TITLE STATEMENT
Title Monopoly rules
Remainder of title how to find, capture, and control the most lucrative markets in any business
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Crown Business
Date of publication, distribution, etc 2005
Place of publication, distribution, etc New York
300 ## - PHYSICAL DESCRIPTION
Extent 223 pages ; 22 cm
520 ## - SUMMARY, ETC.
Summary, etc "What people on the front lines - making, marketing, and selling products and services - really want is to be alone in the marketplace, to have a space that they own for a long enough period of time so they can make some real money. In this short, powerful book, Milind Lele shows you how." "Customers are changing and the homogenous mass market has gone the way of the nickel soda. Now the game is winning market segments. In this world, Monopoly Rules provides a new way to think and take action and stay ahead of the game."
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business planning
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Product life cycle
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification       Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 21/08/2018 World Book Links 350.00 658.575 LEL SIBMH-B-9741 23/01/2019 Books