Casting for big ideas: (Record no. 599668)

MARC details
000 -LEADER
fixed length control field 00665cam a2200193 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 031104s2003 nju b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780471309543
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1125
Cutter JAF
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jaffe, Andrew
245 10 - TITLE STATEMENT
Title Casting for big ideas:
Remainder of title a new manifesto for agency managers
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hoboken, N.J.
Name of publisher, distributor, etc Wiley
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Extent x, 246 p.
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note "An Adweek book."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references ([231]-235) and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising & Promotion
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising agencies - Management
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/wiley041/2003283016.html">http://www.loc.gov/catdir/toc/wiley041/2003283016.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification       Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 24/03/2018 Shah Book House 2535.00 659.1125 JAF SIBMH-B-9022   Books