Modern marketing research: (Record no. 597773)

MARC details
000 -LEADER
fixed length control field 00581nam a22002057a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180205b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131519448
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Cutter FEI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Feinberg, Fred M.
245 ## - TITLE STATEMENT
Title Modern marketing research:
Remainder of title concepts, methods, and cases
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Cengage Learning
Date of publication, distribution, etc 2013
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 689 pages: illustrations; 28 cm
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Kinnear, Thomas C.
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Taylor, James R.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Koha item type
    Dewey Decimal Classification   Not For Loan Text Book Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 30/11/2017 Shah Book House 699.00 658.83 FEI SIBMH-B-8787 19/02/2019 699.00 Books
    Dewey Decimal Classification     Text Book Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 30/11/2017 Shah Book House 699.00 658.83 FEI SIBMH-B-8788 06/02/2019 699.00 Books
    Dewey Decimal Classification     Text Book Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 30/11/2017 Shah Book House 699.00 658.83 FEI SIBMH-B-8789 12/02/2019 699.00 Books